Thor:
The Dark World was directed by Alan Taylor, produced
by Marvel Studios and distributed by Walt Disney Studios Motion Pictures.
Individual producers are Victoria Alonso, Louis
D'Esposito, Leifur B. Dagfinnsson, Kevin Feige, Alan Fine, Nigel Gostelow,
Craih Kyle, Stan lee.
Casting: Chris Hemsworth, Natalie Portman, Tom Hiddleston, Anthony Hopkins, Stellan Skarsgård, Idris Elba, Christopher Eccleston, Adewale Akinnuoye-Agbaje, Kat Dennings, Ray Stevenson, Zachary Levi, Tadanobu Asano, Jaimie Alexander and Rene Russo.
Marketing: In March 2013, Marvel announced the
release of a two-issue comic book. In April 2013, Marvel released the
first trailer for Thor: The Dark World. In
July at the 2013 San Diego Comic-Con International, Hiddleston introduced footage from the film to
audiences in character as Loki. In August 2013, Marvel released a second
trailer for the film as part of YouTube's Geek Week. Also in August 2013, Disney
announced plans to promote the film with an attraction at Disneyland.[105] The attraction called "Treasures
of Asgard", located next to the Stark Industries exhibit inside Innoventions in Tomorrowland,
opened on November 1, 2013 and features displays of Asgardian relics and
transports guests to Odin's throne room, where they are greeted by Thor.
On November 1, 2013, Marvel announced that an upcoming episode of the
television series Agents of S.H.I.E.L.D., titled "The Well", will take place in
the aftermath of the events of Thor: The Dark World.
Criticism: Generally
received positive reviews. Ben Child, writing for The Guardian said, "Thanks to Hiddleston and
Hemsworth's impressive collective charisma, Thor: The Dark World is far from a franchise killer."
Alonso Duralde of The Wrap said,
"Thor: The Dark World delivers the goods—action,
otherworldly grandiosity, romance, humour—above and beyond its
predecessor".
Post-Production: The film's visual
effects were completed by seven special effects studios, including Luma Pictures. In July 2013, Dennings told
reporters that the film was about to head into reshoots. In August, Taylor said he shot extra
scenes with Hiddleston and was about to shoot more with Hopkins.
Box Office: Thor: The Dark World has earned $109.4 million worldwide. On the day of
release, it earned $8.2 million from 33 territories, in all of which it was the
#1 film, including the UK and France.
Target Audience: It is an action based film, which is
vastly popular with the teen generation. Social Networking is very popular with
youths and this is where cast members and production companies grasped the public’s
attention, particularly teens worldwide.
Synergy: Costumes, Thor hammers, lego toys, back packs
etc.
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